Paul Sullivan: Digital Transformation: Optimizing Product Discovery to Develop Digital Services

When teams apply service design methods they are trying o make sense of uncertainty and pick a direction with confidence. Supporting these teams can be tricky as progress is often unpredictable and non-linear. In this talk, Paul will use stories from real client projects to illustrate how we approach product discovery, and common pitfalls for stakeholders and sponsors to avoid. Paul will also deep dive into how you can run his favorite service design workshop with your team.

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How to Build Better Software with Balanced Teams
How to Build Better Software with Balanced Teams

Learn the core values of the Balanced Team approach to product development, as well as the benefits these v...

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How and Why to Classify Problems in User Interviews
How and Why to Classify Problems in User Interviews

Measure Intensity, Frequency, and RecencyAs a product team, how do you know which problem to solve? This qu...