Breaking Through the Last Barrier of Digital Transformation
Many mainstream companies are striving to adopt the "tech company" business model established over the past two decades by Amazon, Google, and Facebook. Look no further than the way The Home Depot, Allianz, DICK'S Sporting Goods, Ford, and Daimler do business today. These companies are taking the tech company approach by focusing on product development and management.
In this report, author Michael Coté (Monolithic Transformation) shows business people how to accelerate their company's digital transformation. Software is at the center of how tech-company businesses operate, how they innovate, and how customers interact with them. But as this report explains, becoming a tech company isn't primarily a tech issue; it's become a business problem. That's where the bottlenecks exist.